Will write more about this but I am trying to put the final touches on an ebook written to help real estate agents grasp that they are in their own business, Also just put up a catalog store of mp3′s to train new and resale agents at ementoru.com

When I read the credentials of their columnists, I still cannot beleive that I am one of them myself.  Why not check them out, when you get a chance - and check out my columns while you are there.

Which leads me back to my point. Without a pleasant customer experience, you will not have the opportunity to provide customer service.

It will help the agent sell more resales faster.  Here’s the reason:

The agent will have the opportunity right out of the box, to listen to their prospect answer qualifying questions posed by the on site consultant. This could in turn reveal something the agents must have they that they failed to menition to the general agent. A fence for their pets, a place to park their camper, etc.

If the general agent is about to show the prospects several homes that don’t meet these ‘must haves’ there will be no sale.  What it does is help the agent revise the showing schedule to better meet the prospect’s needs.

It happens more often than you might think.

To qualify for bank incentives you must be facing foreclosure. Lenders are offering incentives to those who have been turned down for modification loans. If you have not been turned down for a modification loan, you will not qualify for the ‘Don’t foreclose” incentive. Why? Because  you are not facing foreclosure. It’s that simple.

If things change and you are reading this after the above in no longer in play please let me know, and I will update this information. Until then, this is the way it it.

Within the last month or two, Inman News, long estabished as the leading source of real estate industry related news on the internet, rolled out a new look and new business model, for its 1.5 millions page views it gets a month.  Some of its news content is now free, other prices are tiered. If you are a real estate agent at any level, wanting to keep up to speed with current relative news about technology, and all things real estate, you need to check it out.

 by David Fletcher, Founder  New Homes Niche

I have six short-sale friends ,

As inconsistent as can be,

Every time I get a prospect,

They change the rules on me.

There’s Cancel, Closing and Condition

Contract, Price, and, of course ,Commission

Closing is my closest friend, but one I seldom see,

Commission is always nice, but likes to disagree,

Contract can’t  figure out exactly what to say

Condition finds more fault than God on judgment day,

Price is always bragging and trying to prove himself

And Cancel is always sorry,when the deal goes on the shelf.

This short sale thing  is getting old,

but I know what to do.

I’ll  start asking all my buyer prospects 

If they have ever considered “NEW.”

 reprint by permission only

davidf@newhomesniche.com

“Ongoing training and professional development are integral to long-term success.
However, you can only get the maximum benefit from your educational endeavors
after you have done the important work to improve and refine your corporate culture
and operational effectiveness.

“ Only then can the benefits of training be fully realized.  Many companies make the mistake

of investing in training and program development  before they’ve resolved process issues.”

You can read the case studies in the October 12 Issue of Inman News. inman.com.  Sellers who are facing foreclosure are being offered  cash to short sell. By serious cash, I mean like a check for amounts up to $30,000 with no mortgage recourse once the home closes.

It appears that Chase was the first to offer this type of program with Wells Fargo not far behind. Bank of America is conducting a webinar on October 25, expected to reach 16,000 real estate agents, most of whom are Certified Distress Property Experts (CDPE).

Lenders are paying full commissions and expecting first class service from the real estate community, meaning they will will know how to complete all of the paper work the first time.

In effect, lenders are taking a known, management free financial hit up front, taking the seller out of the sales price issue, the risk of the seller trashing the house before it sells or closes, and taking a further hit on the price after it is put on the market.

But even better is the instant and steady cash infusion coming from private enterprise, the lenders. It looks like the ones who led us in, are the ones who will lead us out.

Stay tuned.