Should Builders Pay More Than Market Rate Commission?
Some may disagree, but as new homes broker of record, having represented more than 70 communities, working with Realtors from a variety of offices, I would say “No”. Not at all.
The key is to not pay less than market rate, to be competitive. For example, if the standard fee for selling a resale in your market is x percent, it would not be prudent to offer less than that amount.
But there is no reason to offer more.
Professional agents are looking for long term relationships with their buyers, not a way to use them to make the most money for themselves.
Besides, if your program is too over market, they may think something is wrong, and many times they are right.
home builder, realtor, real estate, new homes, construction, short sale,
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